Why write a blog for your business?

What prevents you from writing a blog? You say you can't write??? Surely you can express your views?

Writing a blog is like taking the words from your head and typing your thoughts on paper. It's like saying things to your friends or colleagues and putting them down here to share with others when you feel it's valuable.

I'm no expert in blogging, however, I have a few I share. One is for inspiration which really makes me happy to write about and share valuable quotes, resources and information. This one, obviously is to share my knowledge in business with those seeking some simple answers to promote themselves.

I use blogger from google because it's easy for me. There are many others out there you can find if you are savvy too. It's Free and if I have the time I can do it easily!

Why use a blog for business?

It's a way to get information out to people, especially people you don't know.
Yesterday, when I started my first blog on this topic 600 people viewed it!  Wow! There is obviously a need and interest for information. Easy stuff to do!

Getting Started

Set up your account with blogger or any other blog site you want to use.
Take a moment to think what is most important and valuable for you to share?
Let the words flow ~~~ you can always go back and edit.
Inspire others when you can. Provide educational information, photos, links etc.

Using a service to blog for you? Sure there are services and they will charge a fee. If you choose to use one, make sure they know 'your message and your market". You want it to feel personal, like it's coming from you.  Look at some of the blogs they write for others before you sign up.

If you are using your blog for business, tell people about yourself and include your photo and website.
A short bio is all you need to introduce yourself.

For example:
I am Gloria Coppola. I have been in the healing arts for almost 30 years and prior to that a business manager for a neurologist. I grew up in New York City and I owned a holistic health center and massage school in New Jersey. I love to travel, enjoy time with my 4 grandkids and recently wrote a book on my healing journey called Both Ends of the Rainbow. I teach classes for massage therapists across the U.S. If you'd like more information please visit my website at www.MassageproCE.com

If people want to know more about you they can get details on your website. Remember to link your website to the blog. You can typically find a link in the toolbar to connect and highlight your sight.
Depending on the type of blog you create your information will suit the venue you create!

Most of all enjoy doing your blog. You don't have to do it daily.
It does not have to be long.

Include Information:

People love to learn in my experience. They love resources to help them in life and in business.

If I was writing about cooking, I would make sure I had photos and recipes and suggested books.

• Look at your toolbar. You will see a place to upload photos and add links or videos

If I was writing about massage, I would make sure I told my audience about benefits of massage, types of massage, inspiring stories of people recouping from symptoms because of massage etc.

Now, give it a try! Post it on your FaceBook page, link it to your website and share away. You never know who is reading and what business may come of it for you.

Last note: Remember to preview it first, check any typos, did you forget anything? Got all your contact information. Enjoy sharing your knowledge!


Have an inspiring day!
~ Gloria Coppola~
www.GloriaCoppola.com